Is Your Vacation Rental Marketing Strategy Nonexistent?
I’ve helped clients all across the United States & Canada start and grow their book direct vacation rental business – and I can help you too!
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I’ve helped clients all across the United States & Canada start and grow their book direct vacation rental business – and I can help you too!
Here’s The Truth… VRBO, Airbnb, HomeAway, Trip Advisor, are taking your money!
You signed up because they promised they were on your side. And for awhile they were.
But, today they aren’t playing fair and YOUR business and YOUR guests are the ones losing out.
You’re paying higher fees. Every day they add a new rule or policy.
THEY decide where to place your listing. THEY decide if you are a “super host.”
They allow anyone and everyone to create a listing and more competition makes it harder to stand out from the crowd.
They are creating the rules for your business – cancellation policies, contracts, who you allow to stay in YOUR home and how you communicate with them.
Soon they may be telling you how much you can charge.
The book direct movement is growing and now is the perfect time for hospitality-focused vacation rental owners to jump in the waters with a website and vacation rental marketing strategies.
I’m a vacation rental marketing expert and website designer with more than 10 years’ experience in the tourism and vacation rental industry.
I’ve worked with property management companies as well as owners with just one property and they all have the same issue – taking time from running their business for marketing their business. (and to be honest, that’s an issue for all of us solopreneurs).
In the years I’ve been working in this industry I’ve learned how different it is, but one thing remains the same, the best way to market a vacation rental business is to set up systems and processes using basic marketing tactics.
I LOVE helping vacation rental owners and small property management companies learn strategies to book direct and I will love helping you as well!
The first step to growing Independent and start booking direct is a professionally designed website with instant book capabilities. I create modern, conversions focused websites for vacation rentals and small property management companies that attract the kind of people you want as guests. With on-page SEO, Owner Rez (or your booking management software) gorgeous design and creative content, your new website will be the cornerstone of your book direct strategy.
Want to start marketing to the people who will love your place the most? Use my “Perfect Guest Profile Workbook” to get very clear on your target market so you can write better listing descriptions, create better blog posts and social media content and make your followers DREAM about your vacation experience.
